We once worked with a Client named Heather, who had a fantastic skin care product. Her all-organic product line appealed to a wide variety of Consumers. She even had a great logo and the packaging was out of this world. Only one issue — she had no idea how to market her line. That’s where we came in.
After three months, Heather’s sales started skyrocketing online. After some time, she came to us and asked us what our secret was, and we smiled because we knew we would be talking for quite some time. Marketing a product takes a special approach. You have the advantage of actually being able to sell a physical item, which opens up the opportunities for re-orders. But you also have competition. The good thing is that marketing can turn that into a positive too.
Here are 7 quick tips we suggest any professional selling a product consider:
1. Interact with customers and promote customer reviews and feedback.
2. Promotions, sales, and giveaways will get people talking.
3. Share success stories.
4. Build a Shopify store and link all online content to the store.
5. Set up Google Alerts to see what people are saying on other sites.
6. Promote your product via social media advertising platforms other than Facebook
(Twitter, Pinterest, Google+, and Instagram are all great)
7. Be sure you have enough inventory to fill your needs.
If you have the next big thing in your industry, you’re going to need the internet to sell, sell, sell. Luckily there are plenty of avenues to take and with a team like us by your side, you can’t go wrong.
At StartUp TakeOff, we understand the value of a strong team. We also know that finding the right people can be nerve-wracking and time-consuming, so we made it easy for our Clients. Choosing the wrong partners can be a costly misstep for any entrepreneur, which is why StartUp TakeOff’s founder, Stefani Thionnet, has assembled a diverse group of marketing experts from across the industry who will provide you with solutions that save you time and money. Our team of marketing industry veterans will get to know you and your brand so that we can provide solutions perfectly tailored to your needs. The best people often strike out on their own, but we’ve brought them together to get results you will love.